Impulse

Add a Little Masala to Life

Here to enrich your everyday moments!

From sparkling water to soda and fruity thirst-quenchers, come, and stay hydrated.

Coolberg

Born from the insight to serve non-drinkers with variety, Coolberg is one of India’s leading non-alcoholic beer brand. With 0% alcohol and 100% crafted taste, Coolberg brings a refreshing range of flavours to the table. Go grab a Coolberg!

  • Peach 
  • Mint 
  • Malt 
  • Cranberry 
  • Ginger 
  • Strawberry
  • Hawaii
  • Bahamas

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Energy 19.94 Kcal
Total Fat 0.00 g
Cholesterol 0.00 mg
Sodium 2.40 mg
Carbohydrates 4.98 g
Total Sugers 4.88 g
Added Sugers 2.22 g
Protein 0.00 g

Rider

Get ready to sip energy in a can, welcome Rider into your life and get through your day without skipping a beat! An instant energy drink, Rider jumpstarts your day.

Available in 300 ml

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Energy 54 Kcal
Protein 1 g
Carbohydrates 12.5 g
Sugar 12.4 g
Fat 0.5 g
Taurine 46 mg
Caffeine 24 mg
Vitamin B2 0.3 mg
Vitamin B3 3.3 mg
Vitamin B6 0.3 mg
Vitamin B12 0.2 mcg
Vitamin C 1.4 mg

Bomb

Do you hear that? 

That’s an ultimate explosion in a can, BOMB. An instant energy drink to power through daily life and bring you the surge of energy you need to keep your spirits high.

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 900 Kcal
Protein 0 g
Carbohydrates 0 g
Sugar 0 g
Total Fat 100 g
Saturated Fatty Acids 28 g
Polyunsaturated Fatty Acids 53 g
Monounsaturated Fatty Acids 19 g
Trans Fatty Acids 0.5 g
Cholesterol 0 mg
Omega 6 Fatty Acids 48 g
Sodium 0 mg

Fizzinga

A little bit of fizz and a little bit of flavour, Fizzinga is a rejuvenating drink to let instant refreshment fall over you. Pick your favourite flavour of Fizzinga and get fresh!

Available in 200 ml, 250 ml, 330 ml, 600 ml, 1.5L, and 3L.

  • Orange
  • Jeera
  • Apple
  • Cola
  • Lemon
  • Cloudy Lemon

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Energy 43.70 kcal
Carbohydrates 11.20 g
of Which Sugar 11.00 g
Protein 0 g
Fat 0 g

Frustar

Who said fruity drinks are only for the summer? Taste the freshness of real fruit all year round with Frustar.

Available in 65 ml, 150 ml, 250 ml and 1L.

  • Mango 

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Energy 55.70 kcal
Carbohydrates 14.50 g
of Which Sugar 14.00 g
Protein 0 g
Fat 0 g

Blaster

A revitalising range of carbonated drinks, Blaster keeps your sparkling spirit going. One sip and you’re ready to face the day.

Available in 200 ml

  • Lemon
  • Apple
  • Jeera

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Energy 16.0 (Kcal)
Carbohydrates 4.0 g
of Which Sugar 4.0 g
Protein 0 g
Fat 0 g

Fizzinga Carbonated Soda

Simple, sweet and bubbly, the Fizzinga Carbonated Drink is plain soda with great quality. 

Available in 330 ml and 600 ml.

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value
Carbohydrates 0 g
Total Sugar 0 g
Added Sugar 0 g
Protein 0 g
Fat 0 g

Star Packaged Drinking Water

The real star is always hydration. And to stay hydrated, there is only one name you need to know, Star Packaged Drinking Water.

Available in 200 ml, 500 ml, 1L, and 2L.

APPROXIMATE COMPOSITION PER 100ML WHEN PACKED

Contains Value Daily Value (%)
Protein 0 g 0%
Calories 0 -
Sodium Chloride 1.5 mg/l -
Magnesium Sulphate 1 mg/l -
Total Fat 0 g 0%

Crispy, crunchy, geometrical bites in more than one size to keep your hunger at bay, and taste buds always satisfied.

TBH - To Be Honest

A delicious range of ready-to-eat and ready-to-cook crunchies made with 100% real fruits and veggies. The vacuum-cooked technology retains colour, nutrients and fibre content of raw vegetables while using 50% less oil compared to other deep-fried chips!

  • Golden Sweet Potato 
  • Ripe Jackfruit
  • Mix Sprouts 
  • Mixed Sweet Potato 
  • Moong Sprouts 
  • Moth Bean Sprouts 
  • Ripe Banana 
  • Super 7 Sprouts

Namkeen

An authentic and traditional Indian delight, the namkeen range is made from premium ingredients blended together to make your life fun and flavourful!

  • Aloo Bhujia 
  • Shahi Mix
  • Shing Bhujia
  • Sweet Farali Chiwda
    (Upwas Special) 
  • Crunchy Matar 
  • Salted Peanuts 
  • Moong Dal 
  • Chana Dal 
  • Kabuli Chana
  • Mix Farsan 
  • Garlic Mix

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 571 Kcal
Protein 7.93 g
Carbohydrates 48.05 g
Fat 38.53 g

Potato Chips

Made from India’s farm grown Potatoes, the Star Potato Chips are cooked and seasoned to perfection, making it a crispy and tasty delight.

  • Saucy Tomato 
  • Masti Masala
  • Cream Onion 
  • Dosti Pack – Classic Salted 
  • Dosti Pack – Saucy Tomato 
  • Dosti Pack – Masti Masala 
  • Dosti Pack – Cream Onion 
  • Thinz – Salted 
  • Thinz – Chilli

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 544 kcal
Carbohydrates 54.15 g
Sugar 9.22 g
Total fat 33.03 g
Saturated Fatty Acids 12.75 g
Monounsaturated Fatty Acids 11.18 g
Polyunsaturated Fatty Acids 2.59 g
Trans Fatty Acids 0 g
Protein 7.62 g
Cholesterol 0 mg

Fryums

Made in amusing shapes and sizes, the crisp and light range of snacks bring back fun memories of your childhood and take you back in time.

  • Funtroo Tomato 
  • Funtroo Masala 
  • Funtunns Masala 
  • Funtunns Tomato 
  • Wheels Masala 
  • Wheels Tomato
  • Foodle Stix

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 525 Kcal
Carbohydrate 53.57 g
Sugar 10.05 g
Total fat 30.63 g
Saturated Fatty Acids 13.58 g
Monounsaturated Fatty Acids 12.54 g
Polyunsaturated Fatty Acids 2.98 g
Trans Fatty Acids 0 g
Protein 8.68 g
Cholesterol 0 g

Puffed Rice

  • Kolhapuri Bhadang 
  • Shev Murmura

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 599 Kcal
Carbohydrates 42.41 g
Sugar 13.39 g
Total Fat 41.29 g
Saturated Fatty Acids 28.4 g
Monounsaturated Fatty Acids 10.51 g
Polyunsaturated Fatty Acids 0.14 g
Trans Fatty Acids 0 g
Protein 14.3 g
Cholesterol 0 g

Extruded Products

Love snacking, but the guilt holds you back? We’ve found the perfect solution! Introducing our baked range of snacks made from corn, rice and tasty spices. Welcome guilt-free snacking!

  • Fataake Masala 
  • Fataake Tomato 
  • Funrings Tomato Tango 
  • Funrings Masala Masti 
  • Kabuli Chana 
  • Soya Sticks 
  • Finger Stix 
  • Wavy

APPROXIMATE COMPOSITION PER 100G WHEN PACKED

Contains Value
Energy 571 Kcal
Protein 7.93 g
Carbohydrate 48.05 g
Fat 38.53 g